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Search Engine Land | Must Read News About SEO, SEM & Search Engines


Search Engine Land features daily search engine industry news & trends in search marketing (SEM) - paid search advertising (PPC) & search engine optimization (SEO) plus expert analysis, advice, tips, tactics & How To Guides for search marketing.

Search Engine Land | Must Read News About SEO, SEM & Search Engines Sections SEO SEM Mobile Local Retail Google Bing Social Home Submit Follow Us Follow SEO SEM Mobile Local Retail Google Bing Social More Events Submit Follow SUBSCRIBE Search Engine Land AMP Case Study Local pages success for major shoe retailer Dynamic Search Ads Bing rolling them out to US and UK Events Attend Search Engine Land’s conferences SEO SEM Mobile Local Retail Google Bing Social Home Do Google Posts impact ranking? A case study SEO Ranking Factors in 2017: What’s Important and What’s Not Yext announces conversational ‘Knowledge Assistant’ for local data management Bing expands Shopping Campaigns to Canada & India ‘Ask Me Anything’ with Google’s Gary Illyes at SMX East Latest Google adds new knowledge panel to provide information about news publishers In an effort to combat fake news and equip searchers with more data about news sources, Google has released a new publisher knowledge... Barry Schwartz | Nov 7, 2017 at 8:09 pm ET SearchCap: Google shows poor tweets, Yelp stops review solicitation & Bing Ads exact match Below is what happened in search today, as reported on Search Engine Land and from other places across the... Barry Schwartz | Nov 7, 2017 at 4:00 pm ET Why real human users are the key to the best links for you Overthinking metrics? Julie Joyce explains why real human users are the key to modern-day link... Julie Joyce | Nov 7, 2017 at 2:33 pm ET   Bing Ads now shows exact match impression share The new data offers deeper insights into how ads are performing on exact match queries.... Ginny Marvin | Nov 7, 2017 at 10:50 am ET How marketers in 25 industries use call tracking to drive revenue from search When smartphone users run searches for businesses and engage with their digital ads and website, they often convert by calling. And those phone... Digital Marketing Depot | Nov 7, 2017 at 10:29 am ET Yelp increasingly cracking down on ‘review solicitation’ across the internet The company wants to stop the practice of asking for customer reviews on its site, and third-party sites as well.... Greg Sterling | Nov 7, 2017 at 10:18 am ET SMX West registration is open Mark your calendars for SMX West 2018! We’re coming to sunny San Jose, California, March 13-15. Don’t miss your chance to attend the... Search Engine Land | Nov 7, 2017 at 10:17 am ET What is pad thai? Google’s animated doodle shows what’s in the dish & how to make it Inspired by a doodler's own research into the recipe, the colorful doodle offers a fanciful ride through the pad thai-making... Amy Gesenhues | Nov 7, 2017 at 10:07 am ET Google adds wait times to local results in search and maps Hate waiting for your seat in a restaurant? Now Google can tell you the current wait time before you... Barry Schwartz | Nov 7, 2017 at 10:01 am ET Google promises to improve accuracy of tweets shown in search results After misinformation surfaced in the Google search results under the Twitter section for the Texas church shooter's name, Google has promised to... Barry Schwartz | Nov 7, 2017 at 9:30 am ET SearchCap: Canada courts with Google, Google Maps sharing & SEO ranking factors Below is what happened in search today, as reported on Search Engine Land and from other places across the... Barry Schwartz | Nov 6, 2017 at 4:00 pm ET SEO ranking factors for 4 business verticals and what they mean for local businesses As organic search becomes ever more targeted, SEO is evolving in ways that require more customization. Wesley Young explores a recent study on... Wesley Young | Nov 6, 2017 at 11:54 am ET Google Maps enables creating & sharing lists on desktop version The feature, launched in February on Google Maps mobile versions, is now available on the desktop... Barry Schwartz | Nov 6, 2017 at 9:47 am ET Target the right keywords — for Google AND your clients Columnist Greg Gifford illustrates the importance of educating your clients on different types of keywords and when to target... Greg Gifford | Nov 6, 2017 at 9:39 am ET US court orders Google not to comply with Canadian court’s order delisting search results The US court agreed with Google that implementation of the Canadian court's ruling would violate US laws, including the right to free speech.... Greg Sterling | Nov 3, 2017 at 4:17 pm ET SearchCap: Google mobile design, Google News breaks RSS feeds & Baidu hack Below is what happened in search today, as reported on Search Engine Land and from other places across the... Barry Schwartz | Nov 3, 2017 at 4:00 pm ET The evolution of phone marketing In the beginning, there was the Motorola DynaTAC 8000X. And it was not good. By 2017 standards, it was barely a phone. Virtually zero coverage,... Sponsored Content: CallTrackingMetrics | Nov 3, 2017 at 3:30 pm ET How we hacked the Baidu link submission script for better indexation Baidu's Link Submission Script is a great way to help Baidu index your content, but it can create some potential SEO issues. Columnist Hermes Ma... Hermes Ma | Nov 3, 2017 at 1:21 pm ET Search and digital advertising in Russia Reach millions of customers that your competition doesn’t know... Digital Marketing Depot | Nov 3, 2017 at 1:00 pm ET 7 tips to ramp up your holiday advertising Search marketers, are you ready for the holiday shopping season? Columnist Mona Elesseily shares tips for getting the most out of your holiday... Mona Elesseily | Nov 3, 2017 at 10:38 am ET 1 2345 » Attend Our Conferences March 13-15, 2018: SMX West June 11-13, 2018: SMX Advanced × Attend SMX - Click Here Learn More About Our SMX Events Gain new strategies and insights at the intersection of marketing, technology, and management. 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